Smarty Pants Case Study | Attack! Marketing | United States

22%

Increase per store sales.

2000+

Retail demos throughout the US in Whole Foods, King Soopers, Krogers, and other retailers.

2000+

Demos executed, across over 400+ Whole Foods locations.

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Challenge

Seeking a demo/experiential agency that could activate nationally.
Needing to have superior reporting capabilities in order to gain data quickly for continual optimization.
Needing to increase sales consistently, nationally.

Highlights

Developed custom reporting portal providing real-time access to data via region, store, day of the week, etc.
Optimized activations to increase store sales.

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About Smarty Pants

SmartyPants Vitamins was founded in 2011 by two entrepreneurs who set out to create a comprehensive supplement made from premium ingredients to support the wellbeing needs of children and adults. SmartyPants Vitamins has a simple yet powerful promise: to be smart, simple and true. SmartyPants works with non‐GMO certified ingredients and a range of sustainably sourced bio‐available nutrients. Their product range is free from synthetic colors, artificial flavors, sweeteners and preservatives.

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