Kevita Case Study | Attack! Marketing | United States

18.5%

Increase per store sales

SALES

High sales at retail contributed heavily to brand being acquired by Pepsi

1000

Demos executed, across over 400+ locations

4+

National and conventional brands (King Soopers, Publix, 7-11)

No items found.

Challenge

Seeking a demo/experiential agency that could activate nationally
Needing to have superior reporting capabilities in order to gain data quickly for continual optimization.
Needing to increase sales consistently, nationally, in anticipation of acquisition.

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Highlights

Activated over 1000 in-store, retail demos throughout the US in Whole Foods, and 4 other retailers.
Developed custom reporting portal providing real-time access to data via region, store, day of the week, etc.
Developed sales incentive programs to drive continual sales lift and velocity across all demos.

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About Kevita

KeVita Master Brew Kombucha is invigorating with a bold and smooth taste, and fermented with a kombucha. tea culture. It contains billions of live probiotics, organic acids and organic caffeine, and is verified Non-Alcoholic.

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