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samsung, business promotion, ambassador company, marketing events, event staffing, event marketing, ambassador staffing, event marketing, mobile marketing tours, event marketing agency, Event Activation, Product Sampling, Consumer Electronics, Consumer Technology

Event Activation, Product Sampling, Consumer

Electronics & Technology

Hosted

Nationwide

Custom

NFC-focused giveaways to drive first time use (music downloads, VIP venue access, etc.)

Managed logistics and staffing for all events

Developed custom reporting system tying all venues together into 1 single reporting portal

Attack! Samsung

Event Activation

THE CHALLENGE

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  • Drove brand awareness around Samsung NFC technology through brand ambassadors and corporate event planning.

  • Helped owners try NFC at least once to overcome learning curve barrier.

SOLUTIONS & HIGHLIGHTS

 

  • Organized over 2,500 corporate events in
    6 months across 42 different venues
    (sports, music, etc.)

  • Product demos  and direct engagement introduced consumers to their device’s
    NFC capabilities.

The Success

Just Keeps Going

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