Increase your presence and sell through at retail

You’ve sold in your product to retailers, but now you need to ensure that the in store merchandising is up and visible to the customers.  This means putting our experienced retail brand ambassadors in place to make sure your product is front and forward, and that all Point of Sale displays are out and functional. In addition to merchandising, Attack! performs merchandising audits to verify product and POS presence.

  • Assisted Selling: Brand Ambassadors in store during peak hours, talking to customers about the features and benefits of your brand (no matter how complex recommending your product over the competitors.
  • Training retail sales associates on your product, so they can become your advocates when the Attack! brand ambassadors are not there.
  • Recommending in store retail marketing activities designed to increase movement at point of sale.  Includes coupon marketing, POS discounts, limited offerings.
  • Reporting real time effectiveness of each tactic by delivering reporting that is customized and actionable.

What We Do:

  • In Store Merchandising
  • POS Signage
  • POS Creative & Production
  • Coupon Marketing
  • Assisted Sales
  • Sales Associate Training
  • Shopper Marketing
  • Product Sampling
  • Product Demos
  • Auditing
  • Seasonal Sales Support
  • In Store Displays
  • Merchandising
  • In Store Marketing Strategies

How We Use Tech In Events

Mobile Recaps

Attack! field staff are equipped with mobile-friendly recaps that can be submitted on-site minutes after, or even during an activation; giving you an immediate snapshot of field activity.

Activation Photos and Video

Clean and easy navigation of your activation photos and video! Photos are managed with naming conventions and subfolders to help keep all of your program media organized and at your fingertips.

GPS Check-In

Technology built to track arrivals/departures and keep staff accountable! All shared with you and our account teams on the dashboard reporting site in real time.

Event Activation Calendar

Know at a glance when and where your teams are activating. Attack! gives you full visibility including the expected performance metrics you are looking to hit at every activation.

Activation Summary

A lot can happen during a single activation. We break through the data clutter to give you a clean aggregate view of only what’s important to you.

Conversions & KPIs

We take what matters most to you and enhance your data with a visual landing page that showcases only the most important metrics. Customize-able to measuring conversion on self-reported sales or linking directly to redemptions and downloads, we give you a visual on how we’re working towards your program goals.

Consumer Insights

The consumer narrative oftentimes gives us insight into what field data cannot. Attack! represents the voice of the consumer through feedback, recommendations and comment tables on your reporting site.

Field Activation Optimization

Attack! takes the guess work out of scheduling your activations. High traffic doesn’t always yield high trial. By monitoring activation days of the week and times, we optimize impressions, interactions, trials, and conversions. Field Activation Optimization = Continual Improvement!

Inventory Control & Merchandising

Recaps capture inventory pre and post activation and alert your team when inventory is low. Successful merchandising programs are driven by recaps that display real time info through charts and graphs on store visits, fulfillment, and identify bottlenecks that help us adapt quickly

Team Performance

Track your teams as they work against all of your key performance indicators. Attack! builds field incentive programs over date periods, markets, and market teams. Our internal teams make this information transparent to our staff to help keep your teams motivated and retained throughout the course of your program.

Why Attack?

  • Experience Counts

    • 15 years of growth and client success
    • 100,000+ Events executed to-date
    • 85,000+ Active field reps and partners across the US & Canada
  • We’re recognized

    • Inc 5000 Fastest Growing Companies
    • Chief Marketer’s Promo Top Shops
    • Stevie Award’s Marketing Department of The Year
  • We think differently

    • Industry’s best customer service.  24/7 Customer Service
    • Custom match account teams/partners/field staff to brand on every program
    • Results-driven and relationship-oriented every step of the way
  • We’re Better

    • Custom PaaS program dashboards track real time performance metrics
    • Live geo-targetted data feed for staff check-in, check-out
    • Interactive, online training portals with videos, conferencing and quiz-based certification

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