74% of consumers that engage with a brand in a live experience say they are more likely to buy the products being promoted.
We know who your consumers are and where to find them. More importantly, we know how to drive their interest and awareness to your product. Attack! is a proven leader in product engagement and go-to-market experiential marketing, with deep root focus in new technology, alcohol, and consumer packaged goods. We understand that marketing a new product successfully means understanding where true demand generation lies so we develop concepts and programs that are grounded in insight, while gut checking industry principles and trends – all crafted to achieve the specific product launch goals of our clients.
Defined Launch Goals
Drive brand awareness through custom engagement and experiential programs
Developed in collaboration with our clients based on industry best practices and current trends
Conversion metrics, inventory & distribution, consumer data (personal and sentiment), app downloads and all event content
Top-down,insights-driven approach to identifying best addressable markets and highest saturation of early adopters
Focused, targeted marketing programs to drive awareness and interest to your product
Product Launch Events
Technology We Use To Maximize Events
A lot can happen during a single activation. We break through the data clutter to give you a clean aggregate view of only what’s important to you.
Conversion & KPIs
Measure event conversion rates from interaction to trial to purchase. Track as you go through redemption, downloads, or self, reported data all working towards your program goals.