Mobile Marketing Tours, Experiential, Event

Activation, Product Engagement

4000

6

Success

Engagements

were made

Major

markets visited

Successfully coordinated travel and packing of Merrell products and booth across the nation

Attack! Merrell

Mobile Tours

THE CHALLENGE

  • Garner interest & trials of Merrell’s new All-Out product line.

  • Execute nationwide tour and drive on-site sales.

  • Having customers experience and try on different types of Merrell Footwear away from a retail location

 

SOLUTIONS & HIGHLIGHTS

 
  • Organized Merrell’s presence at Down & Dirty Obstacle Race Tour.

  • Managed footprint logistics, vehicle leasing, and insurance coverage.

  • Engaged with attendees and assisted on-site sales.

  • Coordinated photo shoots
    in front of branded
    back-drop.

 

The Success

Just Keeps Going