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Mobile Marketing Tours, Experiential, Event
Activation, Product Engagement
4000
6
Success
were made
Major
markets visited
Successfully coordinated travel and packing of Merrell products and booth across the nation
Attack! Merrell
Mobile Tours
THE CHALLENGE
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Garner interest & trials of Merrell’s new All-Out product line.
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Execute nationwide tour and drive on-site sales.
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Having customers experience and try on different types of Merrell Footwear away from a retail location
SOLUTIONS & HIGHLIGHTS
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Organized Merrell’s presence at Down & Dirty Obstacle Race Tour.
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Managed footprint logistics, vehicle leasing, and insurance coverage.
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Engaged with attendees and assisted on-site sales.
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Coordinated photo shoots
in front of branded
back-drop.
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