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Seasonal Off-Premise Demo Partner
+22,500
Engagements
4th
Year of
Activation
+10,000
Total
Hours
32,000
More than 4 bottle sold per hour for each activation
Attack! Josh
THE CHALLENGE
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Support Oct Nov Dec (OND) season for Josh Wines across Total Wine and More, BevMo and other retail locations nationally.
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Generate brand awareness.
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Create a Gift-Giving occasion.
SOLUTIONS & HIGHLIGHTS
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Activated several thousand in-store product at Total Wine and More, BevMo and other retail locations nationally.
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Enable consumers to have specially branded, imprinted labels for their Josh Wines holiday purchases.
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Raised sales across all regions
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